Become A Charizard Content Creator: From Freelance to Full-Time

The biggest gap in the influencer marketing space is the disconnect between brands and creators.

Brands of all sizes know how powerful influencer marketing has become. Influencers are in high demand but it’s too difficult to find and hire the right one. And many of these content creators are housed under an agency — which means middle-man fees galore.

But Content Creators are evolving and this is the next step…

😨 Scared CEOs & The Rise of the In-House Influencer…

The In-House Influencer is a content creator who works full time for one company. Not only do they create content directly for the brand, but they also become partly the face of the brand.

90% of CEOs and co-founders are terrified of getting on camera — But we all know that if you want to build your customer base, you have to build a relationship with your customers. Your audience doesn’t fall in love with your product, they fall in love with the people who help build it.

🐉❓ Who’s that Influencers!

In-House Influencers like CharliMarieTV from ConvertKit, the cast of characters from The Futur, and even Marie Poulin with Notion are all deeply connected with the companies they represent. You can’t think of these people without thinking of the brands (and vice-versa).

And unlike these big creators, you don’t need a HUGE audience to start this new career.

In-House Influencers can build their brands in parallel with their companies.

🧰 What You Need to Get Started?

You simply need to know how to create content at scale. That’s it.

Written, audio, video, TikToks, livestreaming — whatever you want to master in is what you can bring in-house. You are there to add a personal touch and be the friendly face to an otherwise faceless company. And the best part…

Every single company is looking for their next in-house influencer.

This post was created with Typeshare